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Factory Showroom Materials

Dealer showroom binders, paint and upholstery selection materials, and salesman’s aids from the Porsche factory for the 356.

Salesman’s Showroom Binders

Starting in the mid 50s, Porsche provided dealers with A3 size binders with specification sheets, photographs of the cars, charts showing the recommended upholstery colors for each available paint color and sometimes even paint and upholstery samples. These loose leaf binders were usually produced annually or when a new model was introduced. We know of at least 5 more versions of these binders. They are extremely rare. The 1955 and 1958 editions are shown here. If you have another version, we would like to have the opportunity to scan it for others to enjoy.

Porsche Presents 1955

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